• Strategy and narrative: marrying branding, brand story-telling, and event messaging

• Look, tone, and feel development

• Design direction

The Association of Briefing Program Managers (ABPM) is a global community for customer engagement professionals, serving as a central hub for design agencies, vendors, and Executive Briefing Center (EBC) managers. Each year, the ABPM in-house design team develops a theme for the annual Spring conference. Hyperquake is consistently entrusted with the challenge of creating an impactful opening module for the conference's opening session.

Over the past two + years, Hyperquake has produced inspiring videos for the Spring conference that set the tone and conveyed the thematic messaging for the entire event.